10 Sales Rebuttals That Resolve Client Concerns

My take on objections is that most of the time, they mask a client’s real concerns. Because the client is uncertain, they use objections to avoid a decision or a commitment. Some objections can be taken at face value, while others need to a little interpretation to get at the client’s underlying concern. In the past, sales rebuttals were like arguments, and they didn’t help the prospective client move forward.

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