Everything good that happens to a salesperson starts by meeting a stranger and engaging in a number of conversations. When sales organizations or salespeople struggle to grow their revenue, it is almost certain they are not meeting enough strangers or they are not effective enough in the conversation to create a new opportunity for the stranger. Even though you might record an “opportunity” in your CRM after a first meeting, the opportunity belongs to the client, as they are the one who experiences the better results they need.
